The Importance of Giving Back

Starting as a NASCAR car sponsor with LeafFilter provided Matt with a deep understanding of how much that can do for a business. In the fourth episode of the five-episode series, we discuss Kaulig’s strategies, including how they build successful partnerships, and explore the gear garage as a revenue opportunity beyond the track.

Leadership motivation is key to being successful in racing and competing at the highest level. In the third episode of the five-episode series, we discuss how Matt Kaulig has motivated the team, established a mentality, and prepared them to enter their first full-time season in the NASCAR Cup Series.

Building a strong team starts with Kaulig's core values: having fun and being competitive. In the second episode of the five-episode series, we discuss going from a one-car team to a three-car team, acquiring two charters, and partnering with Chris Rice.